VP, Marketing at Rovio Entertainment Ltd.
Marketing and Advertising | Finland, FI
Philip Hickey is a former professional basketball player turned award-winning marketing mogul. In his current role as Vice President of Marketing at Rovio Entertainment, he oversees marketing strategy and campaign creation across all business units for Angry Birds and all other Rovio properties.
Philip gets big things done. Whether it's working with game-changing smartphones or global entertainment franchises, he relishes the opportunity to break new ground and set industry standards. He specializes in digitally led strategy, branded content and consumer engagement while initiating, building and cultivating key strategic partnerships.
At Rovio, Philip is ushering in the age of "the mobile blockbuster" with cutting-edge, integrated campaigns for bona fide hits such as Angry Birds Space and Angry Birds Star Wars. Launching simultaneously as apps, animations, books, and physical products, these properties demonstrate how apps can transform the entertainment landscape by bridging the digital and physical in new and innovative ways.
Specialties: Digital Marketing, Marketing Strategy, Integrated Marketing, Social Media, Branded Content, Strategic Partnerships, Product Launches, Leadership, Teamwork, Getting Things Done.